The Promotional Merchandise Tour

Online Media Pack & Rate Card 2008

	Promotional Merchandise	Keyword Bidding	Yellow Pages	Local Newspaper	Industry Magazines	Kelly Search
Targeted Audience of Promotional Buyers	Yes	No	No	No	Yes	No
Guaranteed Positioning	Yes	No	No	No	No	No
Change advert any time	Yes	Yes	Yes	No	No	No
Strong brand affiliation	Yes	Yes	No	No	Yes	No
Set pricing/No bidding wars	Yes	No	Yes	Yes	Yes	Yes
Advertising ready within 24 hrs	Yes	Yes	No	No	No	No
No click fraud	Yes	No	Yes	n/a	n/a	n/a
Spam filtering/Vetting leads	Yes	No	No	No	No	No
Automated monitoring with reports	Yes	Yes	Yes	No	No	No
No ad design costs	Yes	No	No	No	No	Yes
Multiple category/Target specific placement	Yes	Yes	No	No	No	No
Advertising rate covers local & national search	Yes	Yes	No	No	No	No
Top relevant search engine positions	Yes	n/a	No	No	No	No
Well established site (10yrs+)	Yes	No	Yes	No	No	No
Support your web site rankings in search engines	Yes	No	No	No	No	No
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